I am not talking about clients here and the current churn of your agency.
I am sure that it hums along fine.
The earning machine.
I am talking about future days.
And hiring. Hiring is often put on the back burner at agencies as they try to deal with their overloaded days.
“I am swamped,” is a badge of honor these days.
A better one would be “Nice to have the time to think.”
So here are some benefits of putting your agency first.
New People.
New Energy.
New Languages.
New Shades of People.
New Knowledge.
New Experiences.
New Countries.
New Ideas.
New Technology.
New Connections.
New Skills.
New Networks.
New Restaurants.
New Expertise.
New Clothes.
New Friends.
The latter can be the most important. Relationships of richness that can last for years. It has for me.
So is your agency doing what is most important for today or tomorrow?
What do you think will create your future churn?
Just wanted to take a moment to say that I find your writing style and storytelling truly unique and captivating and, I highly encourage you to do more material like this. If only for my own selfish purposes. I love this stuff. In fact, if we can team up in any way let me know. Anyhow, I agree with everything you wrote. I think it’s exactly this lack of foresight and backwards thinking that has so many people stressed out over a relatively simple mindset shift. If I understand and can distill the message of this post, it is to simply say all you really have to do in your life to succeed is to do good, above all else (money not only included, but especially). And in this case, doing good is putting people and personal relationships before profits. Investing in your people, figuratively and literally, or at least elevating them to a similar or even higher level, before moving your own bar to the next rung. If this is what you’re ultimately saying then I’d agree that this is not only great advice that everyone can get behind, but exactly the type of thinking that is going to change the world and should be shared with everyone you know! Truly no reason not to. Keep it up! Can’t wait for the next one!