Apr 11, 2011 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Interactive Agencies, Marketing, New Business, New Business Development, Public Relations, Small and Smart Agencies, Social Media, Social Networking |
We certainly have been living through a great game changer. The great recession. It started in 2007 so we are now in our 4th year. About as long as the U.S. was in the Second World War. I think to answer this question we have to start with everyone’s target group,...
Apr 2, 2011 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Marketing, New Business, New Business Development, Public Relations, Small and Smart Agencies, Small Smart Agencies |
I have had a great ride in the agency world. My first agency job was working on the McDonald’s account at Needham Harper and Steers in Toronto. Then I worked for JWT in Toronto and Chicago for ten years and great places after that. I know the agency side of the...
Mar 14, 2011 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Marketing, Networking, New Business Development, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Networking |
I have written a couple of blogs recently about being a Small Smart agency that has attracted a lot of interest. The first was called “Why Small and Smart is the New Advertising Agency Model.” It was followed by “How to Become a Small Smart Agency.” A number of...
