Nov 13, 2011 | Account Executive, Account Management, Advertising Agencies, Career, Finding a Job, Fired, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Linkedin, New Business, New Normal, Personal Branding, Public Relations, Recruiters, Social Media, Transition, Working |
A friend of mine who is in sales got a job offer this week. She was very happy. She got the job because of two reasons; relationships and Linkedin. Oh of course she has many other skills that got her the job but the relationship and Linkedin were pivotal. The last...
Nov 10, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Career, Consulting, Digital Agencies, Finding a Job, Hank Blank, Interactive Agencies, Marketing, Networking, New Business, Personal Branding, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Media Experts, Social Networking |
I am sure that all of us have encountered our fair share of Social Media experts. Often many of them are fairly one dimensional. Among a target group of their peers they may generate an adulation feast but in other marketing sectors they meet skepticism because they...
Nov 7, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Interactive Agencies, Marketing, Networking, New Business, New Business Development, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I have conducted agency searches for companies such as Jacuzzi, Jenny Craig, Villeroy & Boch, and Raley’s Supermarkets and also spent years developing successful New Business programs for agencies. I have seen life from both sides of the street and I believe the...
Oct 30, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Career, Consulting, Digital Agencies, Finding a Job, Fired, Hank Blank, Holidays, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Marketing, Networking, New Business, New Business Development, Personal Branding, Public Relations, Purpose Driven Networking, Small and Smart Agencies, Social Media, Social Networking, Transition, Working |
What Makes a Great AE Part Four. Recently I posted a number of blogs called What Makes a Great AE Today, What Makes a Great Account Executive: Part Two and what makes a Great AE Part Three. I have talked about values of being a self starter, intuitive, not being an...
Oct 28, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Searches, Career, Digital Agencies, Finding a Job, Fired, Hank Blank, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Marketing, Networking, New Business, New Business Development, Personal Branding, Small and Smart Agencies, Small Smart Agencies, Social Media, Transition |
What Makes a Great AE: Part Three. Recently I posted a couple of blogs called What Makes a Great AE Today and What Makes a Great Account Executive: Part Two. So here are some additional thoughts on what skills an Account Executive needs to have today whether they...
Oct 24, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Career, Digital Agencies, Finding a Job, Hank Blank, HR, Interactive Agencies, Job Hunting, Job Search, Marketing, Networking, New Business, New Business Development, Personal Branding, Public Relations, Small and Smart Agencies, Social Media, Social Networking, Working |
Recently I posted a blog called What Makes a Great AE Today? which offered some thoughts on the qualities of a successful AE today. The advertising world has changed dramatically. Some change has been inflicted upon AE’s such as less training, more multi tasking,...
Oct 23, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Review Consultant, Agency Searches, Career, Digital Agencies, Finding a Job, Hank Blank, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Marketing, Networking, New Business, Personal Branding, Public Relations, Social Media, Social Networking, Transition, Working |
When I started out in my advertising career, I had the benefit of going through extensive training programs. At JWT, we were all trained on the T-Plan. You could virtually talk to anybody in any office around the world, and expect to communicate in a common language....
Oct 11, 2011 | Advertising Agencies, Agency Review Consultant, Career, Consulting, Digital Agencies, Finding a Job, Fired, Hank Blank, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Marketing, Networking, New Business, New Business Development, Personal Branding, Public Relations, Purpose Driven Networking, Social Media, Social Networking, Transition, Working |
In my last blog I wrote that one of the first things I learned in developing a consulting career was that it is not your knowledge that is key to success but how your market yourself and your knowledge. On my journey somebody once told me that the speakers that make...
Oct 5, 2011 | Advertising Agencies, Agency Searches, Career, Consulting, Digital Agencies, Finding a Job, Fired, Hank Blank, HR, Interactive Agencies, Job Hunting, Job Search, Jobs, Marketing, Networking, New Business, New Business Development, Personal Branding, Public Relations, Purpose Driven Networking, Social Media, Social Networking, Transition, Working |
It doesn’t appear that the hiring market isn’t going to catch fire any time soon. I hope history will prove me wrong. I see many people desperate for work spending hours on low probability job pursuits, just to stay busy. People cold call me saying they are looking...
Aug 29, 2011 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Interactive Agencies, Marketing, New Business, New Business Development, Public Relations, Small and Smart Agencies, Social Media, Social Networking |
Last week I posted a blog called Things That I Have Learned as an Agency Review Consultant. Just some perspectives from the reviews that I have been involved with that I thought could help both agencies and clients. I have conducted the Jenny Craig, Villeroy &...
