Feb 6, 2014 | Career Planning, Hank Blank, Networking |
I got an email the other day from a very smart young lady that worked in the agency game. She always knew her stuff. I was checking in with her. She replied that all was good. Love my job she said. I just want to keep it. It struck me with reflection. Yes keeping...
Jan 25, 2014 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, New Business Development |
I received an e mail from a young man the other day. I am very easy to find and connect with because I market myself. He had read my blogs and watched some of my videos on New Business Development. He was new to the agency world but he was in charge of his agency’s...
Jan 17, 2014 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Hank Blank, New Business, New Business Development, New Business process. |
Agency reviews are my perfect straddle I can blend both sides. In the end I have to tell every agency except one this is the end. I don’t want the review to end I have smelled the scents of the chase Everyone likes the action In the end I have to pick up the...
Jan 12, 2014 | Advertising, Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Hank Blank, Marketing, New Business Development |
I have conducted agency reviews for a number of great companies. I have read that 80% of clients conduct their own agency reviews and don’t use a consultant. Most agencies think that the process is flawed. Most clients don’t get that because they aren’t...
Jan 4, 2014 | Hank Blank, Networking |
When we were young some of us heard the reprimand “You don’t act your age.” Probably more boys heard it than girls. It would float out in the air in classrooms, malls, restaurants, perfect vacation hotels. You get the picture. You just need to have an ear that hears...
Dec 22, 2013 | Hank Blank, Networking, New Business Development |
Oh no. Not another networking article from Hank Blank. Oh I know by now most people have read lots of networking articles. Many were read with great interest by those in transition during the Great Recession. When those people landed they read less and networked even...
Dec 17, 2013 | Advertising, Advertising Agencies, Agency Evaluations, Agency Review Consultant, Agency Reviews, Agency Searches, Hank Blank, Marketing, New Business Development |
This is a blog I recently wrote for Marketing Executives Networking Group. Now I imagine that if you were an agency owner reading this you could be a touch frustrated. You might respond, “Look I am right here. I am easy to find.” But that is not always the...
Dec 9, 2013 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, New Business Development |
I got an email the other day or a comment on a blog that I had written called Why Agencies Shouldn’t Respond to Client RFP’s. It came from an agency owner with a smart idea. When he receives an RFP from a client he sends them his agency’s RFP questionnaire. He...
Dec 1, 2013 | Account Executive, Account Management, Advertising, Advertising Agencies, Digital Agencies, Hank Blank, New Business Development, Recruiting |
I have written about how to create an agency culture in the New Normal. I have also written about the slash generation, another way to leverage the power of today’s youth by capturing their passions. When I read articles by agency principals that have successfully...
Nov 24, 2013 | Advertising, Advertising Agencies, Agency Principals, Agency Review Consultant, Agency Reviews, Hank Blank, New Business, New Business Decks, New Business Development, New Business process., New Normal |
I got an e mail from a new friend in NYC the other day. He shared some of his recent agency experiences as a New Business person. “Over the course of the past two years I met with a number of agencies who were looking for New Business leads. What they are really...
