What's Wrong With Agency Review RFP's.
As an agency search consultant I talk to a lot of agency principals and New Business people and one of the biggest frustrations they voice is that many RFP’s are too long, too detailed, and require too much work and I agree. One of the biggest mistakes that clients...Why Clients Shouldn’t Conduct Their Own Agency Reviews.
I have read that 75% to 80% of clients do their own reviews and they shouldn’t. Why? Because clients can’t possibly be current on the agency landscape that is changing quickly and dynamically. The agency world is much different than it was yesterday. Yes things are...Advertising Agencies are Social Media Posers
Agencies need to practise what they preach about social networking
Why Do Agencies Not Want to Connect?
Most agencies make it extremely difficult for prospects to connect with them.
How Social Media has changed advertising agencies sandboxes
Social Media has change advertising agencies sandbox
Speaking to IOWA AMA Chapter
Hope you are all well. Speaking to the Iowa AMA Chapter on August 12th on Networking Your Way to New Business. Here is the link about the topics I cover. http://amaiowa.com/program.asp?id=24 Love speaking to groups if you have some ideas in that area. Take care....Just released my New CD called "Networking Your Way to New Business."
Learn how to Networking to Get More New Business