Apr 29, 2012 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, CMO, Hank Blank, New Business, New Business Development, New Business process. |
I am lucky to have a unique perspective about New Business as I began my career working on New Business at major agencies in Canada and the U.S. I have also conducted agency reviews for a number of companies including Jenny Craig, Jacuzzi, and Raley’s Supermarkets. I...
Apr 15, 2012 | Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Marketing, New Business, New Business Development, New Business process., Social Networking |
I think I have a unique perspective on New Business Development because I have walked both sides of the street. I have been a successful new business hunter and have conducted agency searches for companies such as Jenny Craig, Raley’s Supermarkets and Jacuzzi North...
Mar 26, 2012 | Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, CMO, Digital Agencies, Hank Blank, New Business, New Business Development, New Business process. |
Everybody certainly knows Mad Men and its leading character Don Draper, Creative Director of Sterling Cooper Draper Pryce. I was listening to an NPR story recently about the launch of the new season. In an excerpt from the new episode somebody ask Don what account...
Mar 20, 2012 | Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Branding, CEO's, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I have worked for many great agencies in my career. I have also conducted agency searches for clients like Jenny Craig, Raley’s Supermarkets, and Jacuzzi. I believe I have a perspective from both sides of the street. I reach out to agencies all the time and this...
Mar 4, 2012 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Clients, CMO, Hank Blank, Interactive Agencies, New Business, New Business Development, New Business process. |
I have worked for many great agencies in my career. I have also conducted agency searches for clients like Jenny Craig, Raley’s Supermarkets, and Jacuzzi. I believe I have a perspective from both sides of the street. Want more New Business in 2012 for your...
Feb 4, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Career, CMO, Consulting, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, Networking, New Business |
A friend of mine in Chicago Steve Congdon suggested I write a blog on the type of network a New Business person should have to be successful. Steve provides New Business Coaching services for agencies. I have worked for many great agencies in my career. I have also...
Jan 28, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Agency Training, Branding, Career, CEO's, CMO, Consulting, Digital Agencies, Finding a Job, Hank Blank, Interactive Agencies, Job Hunting, Job Search, Jobs, Linkedin, Marketing, Networking, New Business, New Business Development, Public Relations, Social Networking |
I have spoken to many job hunting groups on Networking including CafeNet, ExecuNet, Challenger Networking , and Costa Mesa Connectors among others. Been doing it for years. I am also one of the Cofounders of Laguna Niguel Connectors. Often I get an e mail...
Jan 22, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Agency Training, Branding, Client, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, Networking, New Business, New Business Development, New Business process., Product Managers, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I walk both sides of the street in the advertising and marketing worlds. This comes from my years as an agency person pursuing New Business and my experiences as an agency search consultant. It is no secret that sometimes these relationships can often be strained and...
Jan 14, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Branding, Client, Clients, CMO, Consulting, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Product Managers, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
The Things Agencies Should Stop and Start Doing. I know a lot of advertising, public relations and digital agencies. This comes from my years as an agency person pursuing New Business and my experiences as an agency search consultant. I have also spoken to many AAF...
Jan 12, 2012 | Career, CEO's, Change, Clients, CMO, Consulting, Finding a Job, HR, Job Hunting, Job Search, Jobs, Networking, Personal Branding, Recruiters, Social Media Experts |
This blog is not for the CEO’s of Wall Street. They are easy to find. This is a blog for the CEO’s of Main Street companies. We all know that the average job lifecycle of a CMO can be pretty short these days. I have read articles that say it can be as short as 18...