Jul 3, 2010 | Agency Review Consultant, Agency Reviews, Agency Searches, Hank Blank, New Business Development |
Part of my scope of marketing services is conducting agency reviews or searches. I have worked with Jenny Craig, Villeroy & Boch, and recently with Raley’s Supermarkets. Before you do a review reflect a bit. Agency people are just like you except they are on the...
May 23, 2010 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, New Business Development |
As an agency search consultant I talk to a lot of agency principals and New Business people and one of the biggest frustrations they voice is that many RFP’s are too long, too detailed, and require too much work and I agree. One of the biggest mistakes that clients...
Nov 8, 2009 | Advertising Agencies, Agency Review Consultant, Agency Searches, Digital Agencies, Hank Blank, New Business Development, Social Networking |
Social Media has change advertising agencies sandbox
