The Currencies of Networking.

I listened to a webinar today put on by Keith Ferrazi a master networker.  He wrote a book published in 2005 called Never Eat Alone. I think I bought it at Borders. That was before the world melted and we moved to the New Normal except for Borders.  That was a very...

The Best Companies To Work For

I am sure that wherever you live there are publications that yearly publish their list of Best Companies to Work For. Both OC Metro and the OC Register do in my hood. CNN and Fortune have their lists as well. We have all read about the great perks like free food, on...

Hot and Cold Networking Doesn't Work

Hot and Cold Networking Doesn’t Work. The new Jobs Report came out yesterday and the report wasn’t too cheerful. Very tepid job growth. That’s life in the New Normal. We live in a world with an unemployment rate of 8.2% in the U.S. My friend Lynn Marie Hammond...

The New Employer Employee Dance.

While travelling recently I read a new survey in USA Today Snapshots on Loyalty Gap perceptions between Employers and Employees.  It shared that 59% of employers in 2011 felt that they were very loyal to their employees and that percentage had increased from 52% in...

Are Marketers Still Stewards of the Brand?

I started working in the Advertising Business in the New Normal.  When I was a puppy and worked on my first account, McDonald’s, I was told that it was basically a privilege and to act and work accordingly. You were basically challenged to rise to the occasion. The...

Winning New Business is Easy. It Just Takes More Work.

Yes winning New Business is easy but it does take more work and that’s the catch because many agencies don’t or won’t work that hard. I have hunted for many agencies and have also conducted a number of reviews for companies like Jacuzzi and Jenny Craig. I really enjoy...

Successful Companies Will Train Their Employees to Network..

In the New Normal we live in a world where companies are cash rich but are slow to hire and banks are more liquid than they have ever been in decades but don’t lend money. Companies want loyal and motivated employees but will fire people at the drop of a hat....

Peeling the Onion of Agency New Business.

I am lucky to have a unique perspective about New Business as I began my career working on New Business at major agencies in Canada and the U.S. I have also conducted agency reviews for a number of companies including Jenny Craig, Jacuzzi, and Raley’s Supermarkets. I...

The Best Graduation Gift You Can Give Your Children.

I have spoken on many campuses on networking for over a decade now and I have written many posts hopefully helping today’s young people become better networkers. One of my most popular blogs remains Networking Tips for Young People and College Students Who Hate to...

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