Oct 16, 2012 | Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Marketing, New Business Development |
The Advertising Industry is a very interesting game. If you love ideas and innovation and change and craziness and stimulating people then it is a great field for you. But, it is also a crazy business that often gives away their creativity for free. Yet, in any city...
Oct 12, 2012 | Best Way to Get a Job, Career, Career Advice, Millennials, Networking |
I was having a coffee with a friend the other day and she said something that stuck with me. It was about the plight of young people graduating into a recession. It was clear that she had children or at least felt their pain. Her browl furrowed. The frustration was...
Oct 9, 2012 | Hank Blank, Networking, New Business Development, Social Networking |
This is a post that I wrote as a guest blogger for Marketing Executives Networking Group (MENG) recently. I am a marketing Solopreneur. I am known as a big networker. It took many years to build my network. Many morning meetings when other people were getting out of...
Sep 29, 2012 | Best Companies to Work For, Best Way to Get a Job, Career, Career Success, Change, Finding a Job, Fired, Great Recession, Hank Blank, Job Hunting, Job Hunting Tips, Job Search, Jobs, Networking, New Normal, Personal Branding, Social Networking, Successful Companies, Working |
I read an interesting article by Jan Norman in the OC Register today on Solopreneurs. Yes, I get the OC Register and the LA Times delivered. I read the article after I scanned the New York Times and the Globe and Mail on my iPad. Now I have written about How to Create...
Sep 23, 2012 | Hank Blank, Networking, New Business Development, Social Networking |
I wrote a blog recently called One Dimensional Networking that generated a number of comments. One reader, Jo Lynn Deal, posted an interesting observation and brought up a descriptor that I hadn’t heard applied to networking. It was the concept of a “netweaver” who...
Sep 19, 2012 | Career, Career Success, Hank Blank, Linkedin, Networking, New Business |
I had a networking meeting at Starbucks the other day with a smart person. She is in professional services and is probably very successful. She lives in a nice beach community and drives a nice car. She didn’t seem very comfortable, but days can be like that: Life...
Sep 14, 2012 | Career Success, Finding a Job, Fired, Great Recession, Hank Blank, Networking, New Normal |
I meet with a lot of people. I am a networker. I speak on networking across the country and get to meet with a variety of different people from lots of places. Networking creates the path in my life journey. Occasionally networking sessions can be more like therapy...
Sep 5, 2012 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Branding, CMO, Hank Blank, Managing Agencies., Marketing |
One of the things I like to do is to conduct agency reviews or searches for clients. I have conducted reviews for Toyo Tires, Jacuzzi, Jenny Craig and other companies. I get to go on a great journey of learning that I generally share on my blogs. Agency reviews are...
Aug 28, 2012 | Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, CEO's, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business process., Public Relations |
These are interesting and challenging times for Marketers. I recently read in the Harvard Business Review that Marketing is Dead. The article cites that CEOs have lost all patience. In a study of 600 CEOs and decision makers by the London-based Fournaise Marketing...
Aug 25, 2012 | Career, Finding a Job, Great Recession, Hank Blank, Linkedin, Networking, New Business Development, New Normal, Social Media, Social Networking, Well Networked Companies |
I had a light bulb moment one time. The switch was turned on by a great guide that helps from time to time. Like all self employed people during the Great Recession I was chasing the Yankee Dollar. I was going through the desert looking for the oasis of money. My...