Aug 2, 2013 | Advertising Agencies, Agency Searches, Hank Blank, New Business Development |
I don’t hear the term Renaissance Man much these days. The ad world I grew up in was populated by a lot of renaissance men and renaissance women. They were interesting and sometimes imposing people who knew a little about a wide array of subject areas. They had...
Jul 21, 2013 | Finding a Job, Hank Blank, Networking, New Normal |
The New Normal was created in the fall of 2008 when the global financial crisis took place. I was in Argentina which had its melt down a few years earlier. All of a sudden my American Express card didn’t work. When the clerk gave me the card in confusion I saw that it...
Jul 16, 2013 | Hank Blank, Networking |
When I was a student at the University of Western Ontario I spent a couple of summers taking French Immersion Courses in Trois-Pistoles Quebec That’s a long way from the OC but it would come back to the OC. The Canadian Government wanted everybody to be bilingual so...
Jul 5, 2013 | Hank Blank, Networking, Social Networking |
I recently wrote this article for Marketing Executives Networking Group or MENG. I often speak on networking and New Business development. I wanted to learn about the best practices in the industry. I remember talking to somebody who worked for a National Speakers...
Jun 30, 2013 | Advertising Agencies, Hank Blank, Marketing |
I remember the Dot-Com Boom and the Dot-Com Bust. It wasn’t that long ago. The Dot-Com Boom didn’t last that long. During the boom good people were hard to find. Even those who hardly fogged the mirror wanted much more money than they were worth. However that came...
Jun 21, 2013 | Account Management, Advertising, Advertising Agencies, Hank Blank |
Ad people need to market themselves better in the New Normal. Why? Because you are going to get fired. Almost everybody in the advertising business loses their job at one time or another. Rarely their fault but the New Normal is not fair. I have read that there...
Jun 15, 2013 | Hank Blank, Marketing |
There is no doubt that the financial industry caused the New Normal in September of 2008 when Lehman Brothers went down or maybe even earlier. I remember when it happened. I happened to be in Buenos Aires buying a kitchen timer in the shape of a rotund chef and the...
Jun 8, 2013 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Hank Blank, New Business Development |
A friend of mine shared an agency RFP with me today. It’s been circulating around the town although the client thinks it is a secret. He got it from a client who was excited to include them as part of their search. He had a conflict so he wasn’t going to participate...
Jun 2, 2013 | Advertising Agencies, Agency Review Consultant, Agency Reviews, Agency Searches, Digital Agencies, Hank Blank, Marketing, New Business Development |
I was having lunch with a client friend the other day. He bought. He works for a well-known National company. The talk turned to advertising agencies as it often does. He had been at his position for almost a year. I played a small role in helping him get his...
May 28, 2013 | Hank Blank, Networking |
I was listening to a story on NPR the other day about whether the stock market recovery had led to an increase in hiring. And the bottom line answer was a quick and emphatic no. I read another article that said if job growth continues at 2012 levels it will be another...
