I wrote a blog last week called Hank Blank’s Networking Tips for Those Who Hate to Network. I published it on Memorial Day and got the most readers on a single day for any of my blogs. I must have addressed a need. Or maybe, people had nothing to do on Memorial Day!
Even though networking has exploded since the Great Recession, it made me realize that many people still don’t like networking. Here are some more tips on how to be an effective networker even if you hate to network. These are tips for people who will be networking alone which can be overwhelming initially, but is the ideal way to meet people.
First, arrive early. You will be the native at the event. Everybody will have to talk to you because there aren’t a lot of people to talk to. When an event isn’t overcrowded it can be less intimidating for some.
When you get to the event early, check out if name tags are put out. Read them to see if there is somebody you know, attendees from companies you are familiar with or attendees from companies you want to be connected with and learn more about.
Stand near the bar. That’s the second point of entry for a networking event. After registration, this is where there is always a crowd and people start to engage. It is a perfect place to be, it’s like being around the net in hockey. Sorry, that’s the Canadian in me!
Wear something interesting and original. You don’t have to be a fashionista, just wear a unique item to generate comments and engagement.
Here are some easy dialogue questions you can ask to get engagement with the folks you meet.
So what do you do?
Why do you come to this event?
What does your company do?
What are your drinking?
What other networking groups do you attend?
Share the networking groups you like attending as well.
As the conversation progresses, and you exchange business cards, write down a couple of words on their card. Such as items that are important to them; the vacation they just took, their interests, their kids, where they went to school. What touches their souls?
Provide affirmation in your discussions. We all like honest affirmation in these times. Remember to be genuine and heartfelt. Networking isn’t a sales process, it is about engaging with a person which is a great gift for us all. This first encounter may also be the start of a lifetime journey.
People often ask me how to approach two people who are engaged in a conversation, I call it breaking in. First, wait and listen then, smile. A smile is a magnet that always turns heads towards your way. If you have been listening to what they have been discussing you have an easy platform to allow yourself to enter the conversation.
People also ask me how to break away from somebody they have met? They feel they can’t abandon somebody, don’t feel that burden because that person came to network too. You can say things like, “nature calls,” or “going to get another drink or appetizer.” It’s not really a big deal.
Happy Networking.
You can download Hank’s Networking CD’s by visiting his site at https://www.hankblank.com
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Great tips!!! I find that once people go to one or two small networking events they begin to feel a bit more comfortable. I work at the Costa Mesa Chamber of Commerce so at our events you will always have a few familiar faces in the crowd in case you start feeling intimidated. Had our most successful event a couple of weeks ago at the Promenade & Gardens by Turnip Rose, 6 chambers participated – we’ve never had so many attendees!
Would love to publish your article in one of our upcoming newsletters. We send it out to our members each month, still the old fashioned way via snail mail. Would we have your permission to reprint as long as we are sure to cite the article? Of course we would also include your contact info and website too! Please let me know if this is a possibility, I think we would have a lot of people also interested in reading the article.
Thank you in advance for your time! Happy Networking!
Sandy Roy
Information Specialist
Costa Mesa Chamber of Commerce
1700 Adams Ave., Suite 101, Costa Mesa, CA 92626
714-885-9090
http://www.costamesachamber.com
sroy@costamesachamber.com
Thanks for your comment. Please fee free to post my comment.
Great tips Hank. I have never seen them listed like that but can confirm that I have used thes nuggets and they work. Most of all, as Hank said, it’s not a sales process. Make it a comfortable conversation and speak honestly.
Excellent tips, Hank. I would like to add – rather than just abandon someone you’ve been speaking with, introduce them to someone else, then bow out of the conversation. This (hopefully) will be a positive outcome for both of you.
Great point. Yes introducing them to somebody is a great tip. Take care. Hank